Getting the most from your listing

Get the basics right

Make sure your name, category, area and contact details are correct, and tell visitors the best way to reach you. If you only take calls at certain times, or don't accept withheld numbers, say so.

Keep your opening hours up to date, including holidays and any special event nights. Nothing annoys a visitor more than turning up to a locked door.

Write your description for someone who's never been before. Explain how to find you, whether to book ahead, and what happens when they arrive. It's the sort of thing regulars take for granted, but newcomers really appreciate it.

Be clear about prices and features

People like to know roughly what they're walking into. Where your listing allows, give clear pricing information for things such as entry, membership or session lengths, and keep it current. Clear information reduces awkward conversations later.

Use the features on your listing to show what you offer, for example incall or outcall, dress codes, couples or singles nights, or accessibility information. Keep descriptions honest and non-explicit.

If your prices change, update them straight away. A visitor who turns up expecting one figure and is asked for another is unlikely to come back, and may well say so in a review.

Photos after verification

Once you're verified, you can upload up to 10 photos. Choose clear, recent images that you own the rights to and that show your premises, atmosphere or products. Avoid anything explicit, and never use pictures of people without their permission.

Good photos of a clean, welcoming space can say more than a long description. If you aren't verified yet, read our guide to verification and the badge.

Mix it up a little. A photo of the entrance helps people find you, a couple of the main rooms show what to expect, and something distinctive gives a sense of personality. You've got up to 10, so make them count.

Reviews

Reviews from members help visitors choose, and they're moderated before they're published. Encourage happy customers to leave an honest review, but never offer incentives or write reviews for your own business.

Replying to reviews isn't available yet. If a review breaks our rules, for example by being abusive or identifying a member of staff, let us know through our report form. Our guide on how reviews work explains what we publish.

Read your reviews regularly, even though you can't reply yet. They're free, honest feedback, and small fixes, like clearer directions or quicker replies to messages, often show up in the next batch of reviews.